NewsJunkie to help Microsoft develop search appMarch 24, 2004 Microsoft's project, called NewsJunkie, could help it develop a search function in Windows to compete with Google. It's also planned as part of MSN's upcoming news page, called Newsbot. Eric Horvitz is an admitted news junkie. But like most Web surfers, he's been getting an overdose of the same information. Horvitz and Susan Dumais, both senior Microsoft researchers, are creating technology to make searching for news more effective. Using principles of artificial intelligence and information retrieval, NewsJunkie keeps track of what a reader has already seen. It reorganizes news stories to rank those with the most new information at the top and push those with repetitive information to the bottom, or filter them out entirely. NewsJunkie can help improve news alerts beyond key words to offer only new information, the researchers said. Dumais is working on a similar project to make search happen behind the scenes to recognize what you're working on, search your hard drive and automatically present related files. ``In this day and age there's such replication around,'' Horvitz said. ``As Google's news site says, `There are 1,400 other news articles on this topic,' but there's no guidance for what you might look at next. You have to say, `How can I cut to the chase?' '' With the explosion of online news, ``one of the frustrating things is that a few hours later you see the same stories,'' said Dumais. ``You should be able to say, `Just show me the new stuff.' '' Dumais and Horvitz plan to present their research at the annual World Wide Web conference in New York in May. Source: Mercury News Read Serge Thibodeau's daily blogs on search engines at Serge Thibodeau Live. We strongly suggest you bookmark our web site by clicking here. Tired of receiving unwanted spam in your in box? Get SpamArrest™ and put a stop to all that SPAM. Click here and get rid of SPAM forever! Get your business or company listed in the Global Business Listing directory and increase your business. It takes less then 24 hours to get a premium listing in the most powerful business search engine there is. Click here to find out all about it. Rank for $ales strongly recommends the use of WordTracker to effectively identify all your right industry keywords. Accurate identification of the right keywords and key phrases used in your industry is the first basic step in any serious search engine optimization program. Click here to start your keyword and key phrase research. You can link to the Rank for Sales web site as much as you like. Read our section on how your company can participate in our reciprocal link exchange program and increase your rankings in all the major search engines such as Google, AltaVista, Yahoo and all the others. Powered by Avantex Protected by Proxy Sentinel™ Traffic stats by Site Clicks™Site design by Mtl. Web D. SEO enhanced by Pagina+™ Online sales by Web Store™ Call Rank for Sales toll free from anywhere in the US or Canada: 1-800-631-3221
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