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The Rank for $ales Weekly Newsletter, p.3

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In other news on Tuesday, Search engine toolbars for the Internet Explorer browser have become nearly essential tools online: They can block pop-up ads, alert you to new e-mail, even protect you from scams. You'd need a half-dozen to combine all the best features, the Internet equivalent of leaving home in the morning with six different wallets.

So to narrowed the choice I tested to 11 - two of which, from America Online and EarthLink, debuted Monday. Toolbars from the search leaders - Google, Yahoo!, Microsoft and AOL - all have decent pop-up blockers that kill windows I don't want (ads) and permit ones I request (shipping details, for instance). And they're all a snap to download and install.

In other developments, Google and RealNetworks announced Tuesday that the Google Toolbar is being distributed with RealPlayer 10 downloads. By making the Google Toolbar available to the very large number of consumers who install the new RealPlayer 10 every day, Google Toolbar is sure to be popping up on the browsers of more everyday computer users and possibly the browsers of people who prefer Yahoo or other search engines.

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