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In other news on Monday, Overture announced the launch of Local Match™, its new sponsored search product which delivers local search listings to consumers searching online for local products and services. Through Local Match, advertisers can precisely target customers interested in a specific neighborhood and present customized offers and business details to them.

Overture's Local Match listings appear today in the U.S. on Yahoo! and MyCity.com and will be displayed on other popular sites.

Some of those sites include MSN, ESPN.com and certain sites within the InfoSpace network, including online directory sites Switchboard.com and InfoSpace.com and search sites Dogpile.com, WebCrawler.com, MetaCrawler.com and Excite.com.

Through its strong network of distribution sites, Local Match offers advertisers of all sizes -- including businesses that do not have a Web site -- the opportunity to reach consumers searching online for products and services in the advertiser's local area.

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