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In other developments, Google acquired a company called Picasa that produces management software for organizing digital photographs. The photo management program runs a peer-to-peer network for sharing digital photos, Google said.

A Google spokesman declined to say how or if Picasa's technology would be further integrated into Google's services. Financial details of the transaction weren't disclosed. In May, Picasa's technology was integrated into Google's Blogger service to simplify the publishing and sharing of digital pictures into Blogger messages.

In other developments, there is new technology being developed to help searchers find what they are looking for.

Any Web user trying to carry out online searching is faced with excessive amounts of irrelevance, incoherence and downright inaccuracy on many, if not all the search engines. Routinely, search-engine enquiries fail to produce relevant results; advertisements fail to link appropriately to websites; and products cannot be found in online store catalogues.

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