(Continued)

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The Internet measurement firm said that Ask Jeeves' monthly unique visitors ballooned to 39.3 million, up from 15.7 million in May. The traffic explosion, which vaulted the company up 18 places to No. 6, came thanks to the addition of properties acquired through Interactive Search Holdings, including the MyWay, iWon and MySearch portal sites.

According to comScore, Ask Jeeves and the ISH search properties accounted for 6 percent of Internet searches in May. Last quarter, the Emeryville, CA, search engine said it increased queries 42 percent from the same period a year earlier, excluding ISH's properties. Combined, Ask Jeeves said its search properties handled 1.7 billion searches in the quarter.

In other developments, Yahoo was criticized again for the changes it made to its paid inclusion program in March 2004. Yahoo' Site Submit is a paid program to let advertisers pay to have their Web pages in its search results. Unlike paid placement, advertisers paying for inclusion in a search index are not promised placement. Instead, they are promised that their sites will be included in a search index.

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