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The Rank for $ales Weekly Newsletter, page 12

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(Continued)
My question is, when the time comes to linking to my site, is it better to link directly to my homepage or to some of my inner pages? Which is best? Thanks Serge.

I'm happy if you enjoy our newsletter. That is a great question. At Rank for $ales, when we lease links from text link brokers, we ask that the links go to our client's homepage, as well as their inner pages.

What I mean by this is, you want some links to go directly to your homepage, for the obvious benefit it will boost your site's overall Page Rank™ (PR). Always remember that it is from your homepage that PR starts, and where it is then equally divided to your inner pages.

Your question makes sense, since the inner pages of any site are as important as the homepage itself, as far as their content is concerned. You also want your Page Rank™ to be equally distributed throughout all of your site, for maximum benefit.

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