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The Rank for $ales Weekly Newsletter, page 7

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(Continued)     August 21, 2004 edition
The name Yahoo is an acronym for "Yet Another Hierarchical Officious Oracle," but Filo and Yang insist they selected the name because they liked the general definition of a yahoo: "rude, unsophisticated, uncouth." Yahoo itself first resided on Yang's student workstation, "Akebono," while the software was lodged on Filo's computer, "Konishiki" - both named after legendary sumo wrestlers.

In other news on Wednesday, close to 85% of US Web visitors said they seek information using search engines, according to the Pew Internet & American Life Project. As a result, only e-mail ranks as a more popular online activity than the use of search engines (except for the viewing of news sites when there is breaking news).

What are the most popular search engines? Unsurprisingly, Google comes out on top as the engine of choice for 47% of respondents, almost twice as many people as those who cited Yahoo as the engine they used most often. Further, MSN, AOL and AskJeeves trail the two leaders by a large margin. About one-third of respondents said they couldn't live without Internet search engines.

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