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(Continued)     October 16, 2004 edition

That's a great question! If a page from any given site is too similar and contains roughly the same text as the page found elsewhere on another website, you are taking the risk it will trigger a duplicate filter in Google. If a page offers similar content but different links and the text is arranged in a substantially different way, it may (or may not) trigger a duplicate filter in a search engine.

Personally, I still prefer to err on the side of caution when dealing with a clients’ site. Make sure both sites have different content, and are loaded with useful information for your users and the search engines will love you.

Question No 4:
Serge- great newsletter! Keep up with the fine articles, it's really appreciated! We are committed to selling franchises. We want them under our branded banner.

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If you find this newsletter interesting and of value to you, you are encouraged to link to it, using a normal H REF text link. The Rank for $ales Weekly newsletter is Copyright © Serge Thibodeau, 2004. Any reproduction, full or partial is prohibited without my prior written consent. Address all enquiries for the proper and acceptable procedures regarding certain limited reprint permissions to sthibodeau@rankforsales.com

You can link to the Rank for Sales web site as much as you like. Read our section on how your company can participate in our reciprocal link exchange program and increase your rankings in the major search engines.