June 25, 2004

For the past 12 months, what were the most popular types of products on most of the shopping search engines? The following list offers that information:

         1. Computers
         2. Digital cameras
         3. DVD players
         4. Video games
         5. DVD movies
         6. Books
         7. CD's and music
         8. Apparel
         9. Photography

The importance of customer testimonials
If there is one single item that can really make a big difference in getting the sale on comparison shopping search engines, it's customer testimonials. Customer reviews and testimonials on shopping search engines can actually 'make or break' online merchants. As proof to this, Fore See Results, a consumer review agency, conducted a survey and found that more than 25% of comparison shopping search engine users need to actually compare the reputation of even the biggest online stores.

Because many merchants are actually resellers of big and well-known brand names, consumers and shoppers are often hesitant about dealing with a third-party source or intermediate store. The best way to answer this problem is with strong customer testimonials.

<<< Previous page              Next: More informed consumers and buyers >>>

Pages:     1     2     3     4     5

Article written by Serge Thibodeau,
President & CEO,
Rank for $ales
Copyright (c) Serge Thibodeau 2004

Unless otherwise specified, all content and material on this site is copyrighted by Serge Thibodeau of rankforsales.com and may not be reproduced by any means without express written permission. Using my content without permission is a theft of my work. Please contact sthibodeau@rankforsales.com to discuss certain reprint options that would be acceptable.

You can read some of Serge Thibodeau's exclusive comments that are not posted on this website. Visit his personal blog by clicking here. For hardware, software or IT-related technology questions, it is recommended you visit www.techblog.org

We strongly suggest you bookmark our web site by clicking here.

Get your business or company listed in the Global Business Listing directory and increase your business. It takes less then 24 hours to get a premium listing in the most powerful business search engine there is. Click here to find out all about it.

Rank for $ales strongly recommends the use of WordTracker to effectively identify all your right industry keywords. Accurate identification of the right keywords and key phrases used in your industry is the first basic step in any serious search engine optimization program. The keywords you think are the best may be totally different than the ones recommended by WordTracker. Click here to start your keyword and key phrase research.

        

You can link to the Rank for Sales web site as much as you like. Read our section on how your company can participate in our reciprocal link exchange program and increase your rankings in all the major search engines such as Google, AltaVista, Yahoo and all the others.