October 1st, 2004               (continued)

I’ve been dealing with a professional link leasing broker for the past year and my clients are generally happy of the results we are getting. Link Rent.com delivers quality and relevant links that will help you in the results pages. There are other link brokers too, but shop around, since the prices asked on some sites can really vary a lot.

Another factor while shopping for a link broker is the number of outbound links on any given page. That number should be below 20 for maximum PR transfer.

Don't write your press release when you can have it done by experts.

Conclusion to the PR debate
Page Rank™ is still important, not just in Google but also in a few more search engines such as Yahoo and AltaVista. But it’s overall significance and value has somewhat been diminished by the actions at Google. Webmasters and site owners still need to continue adding unique content to their sites. Concentrate on adding new pages that are optimized for your main keywords and keyword phrases that will be of help to your users, not just the search engines.

Build and maintain a site that people will use a lot and will continually generate a lot of good and targeted traffic and you will do well, Page Rank™ or not. Personally, I think the time has come to pay less importance to PR and more to content. Quality is king.

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Article written by Serge Thibodeau,
President & CEO,
Rank for $ales
Copyright (c) Serge Thibodeau 2004

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