October 29, 2004

Step 9: Build your site using frames
If your site isn’t built yet, using frame technology could place you in the hall of shame, since most search engines today have a hard time trying to index sites that employ frames. Although you can use the “no frames” tag, building a site with frames is old technology and almost nobody uses them anymore. Design your site using HTML coding and stay away from frames if at all possible and it may help you to stay out of the hall of shame.

Step 10: Ignore what’s going on in the SEO industry
Today more than ever, the search engine industry and the SEO profession are evolving at breathtaking speed. Witness the many changes in the past 12 months. There has been (and probably will continue to be) mergers, acquisitions and buyouts in the search engine field. Combine all this with the constant modifications done to search algorithms, such as the huge changes implemented at Google in the past 2 to 3 months, and you start to get the picture.

Keep informed by reading all the news in the SEO industry and you might avoid a front-row seat in the SEO “hall of shame”. It's also a good idea to subscribe to our free Rank for $ales Weekly Newsletter, which is published every Saturday. Just drop your email address in the opt-in subscribing box (below this paragraph) and start getting it this week.

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Leasing links to your website will boost your search engine visibility

Article written by Serge Thibodeau,
President & CEO,
Rank for $ales
Copyright (c) Serge Thibodeau 2004

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