(Continued)
This goes for the different ads you are analyzing, to the keyword phrases you bid on, right down to the amount of money you are willing to bid for every keyword. A few months ago, a wrote a good article on bid management tools and how they can help you. You might want to read it, since there are some good advice in it. Hope that helps.

My two featured articles for the week ending August 6, 2004:

1) The Lowdown on International Search Engines

If your company sells products or conducts any kind of business in international markets, then you need to know that search engine marketing and Internet advertising has become a much easier and certainly less expensive marketing program than traditional advertising mediums.

That said, the international market for search is still a relatively young market. This is actually an advantage for companies that are willing to quickly capitalize on this little known fact. How long will it stay that way? Nobody knows for certain, but I’m willing to bet it will probably become a lot more popular in the coming months. Please click here to read the whole article.

2) Submitting your website to DMOZ

Today more than ever, in the field of search engine optimization (SEO), there is a very important step that needs to be taken in order to help a website's visibility in the major search engines.

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