August 28, 2004 edition, issue: 04-0278
Current circulation: 18,582
Editor: Serge Thibodeau

Hello everybody and welcome back! This week was pretty busy in the news, so let's get right down to it!

On Monday, Google said its IPO got a little larger the week before, when its lead investment bankers cashed in an option to buy 2.94 million more shares. The additional Google shares were sold to the firm's lead investment bankers, Morgan Stanley and Credit Suisse First Boston, at their IPO price of $85, according to a person familiar with the transaction.

     Search Engine News for this Week

     Questions on Search Engine Optimization and SEM

     Our two Featured SEO / SEM Articles for this Week

     Closing Note     The Traffic Power issue

The banks can now resell the stock, which last traded at $108.31, for millions of dollars in profit. This so-called over-allotment option increases the size of Google's IPO, largely completed earlier this week, by $250 million, to $1.92 billion. Google didn't directly profit in the sale. The proceeds go to some of the search engine's insiders and early investors, who owned the shares.

Next: Allowing banks to buy additional shares in Google >>>

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