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(Continued)     October 30, 2004 edition

Our two featured articles for this week are "Is it OK to buy links? Is it safe to do it?". I've since received a lot of mail from that article I've originally published in early April 2004. However, judging by the increased amount of business done at Link Rent and other link leasing brokers, I can tell you that the technique of renting (or leasing) links from other sites is very much alive and well. To give you just an example, business at Link Rent is up a whopping 70% in the past quarter alone!

My other featured article for this week is "The 10 steps to get in the SEO Hall of Shame", or, said differently, the 10 things you need to avoid doing to protect your site against being penalized or banned by the search engines.

But first, let me answer one of the 14 questions I received here this week.

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