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The Rank for $ales Weekly Newsletter, p.13

(Continued)

Closing note

A few of Rank for $ale's clients involved in online sales and ecommerce have already started preparing for their Christmas and Holidays season. Too early you think? After all, for all of us in the Northern hemisphere, we are just starting summer right? Well it depends.

Since the busy Christmas and holidays season represents the best time of the year for many online stores, it pays to plan five or six months in advance. For many e-tailers, Christmas represents from 40 to 50% of their annual sales-- some even more.

A few of our clients have started re-evaluating their Web strategies, beginning with the optimization of their websites, both as their generic (or organic) listings are concerned, as well as their PPC (Pay per Click) SEM campaigns.

There are still people that think early June is premature to start thinking about Christmas. However, e-tailers and online ecommerce stores that plan ahead usually reap the rewards in better sales, higher profits and increased market share. Since only a one percent increase in their overall market share can mean millions of dollars, now maybe it is starting to make a lot of sense when you think of it. Food for tought!

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Well, that's all for this week folks! Have a great weekend and I will see you all next Saturday.

I am available for consultative work or to help you optimize your website for the search engines. Feel free to contact me for an honest and fair assessment.

Note: Although I always try my best to answer each individual question that I receive, there are times when it's just impossible for me to answer every one I get, as the amount of emails sent to me keeps increasing all the time. Also, please note that, for confidentiality reasons, the names of people writing to us are never disclosed.

Serge Thibodeau, editor
The Rank for $ales Weekly Newsletter

Please send all your questions, comments or general enquiries to: questions@rankforsales.com

Thank you for subscribing to the Rank for $ales newsletter and I sincerely hope it really helps you increase your visibility on the Web.

Sincerely,
Serge Thibodeau,
Editor and professional SEO,
Rank for $ales

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Search engine industry news corner:
Read the most important search engine news that happened this week by clicking here. For the latest search engine trends, gossip, rumours, etc., visit my search engine blog at www.sergethibodeau.com


About Rank for $ales
In business since 1997, Rank for $ales is a professional search engine optimization firm involved in search engine positioning, placement and search engine marketing services. We work with small and medium size businesses, as well as with Fortune 500 companies, organizations and all levels of government.

Rank for $ales can be reached via email at info@rankforsales.com or you can call from anywhere in the US or Canada, via our toll free number at 1-800-631-3221. Our offices are located near Montreal, Quebec, Canada.

Visit our web site at www.rankforsales.com

About Serge Thibodeau
Serge Thibodeau is a professional search engine optimization consultant and practioner. Since 1995, Serge Thibodeau has been involved in some large SEO projects. Additionally, Serge was the project leader in the development of Pagina+ (tm), a powerful SEO solution for businesses and corporations of all sizes.

Pagina+™ is offered by Rank for $ales's parent company: GCIS Inc. Besides serving as editor and CEO of Rank for $ales, Serge Thibodeau currently writes professional search engine optimization articles in some of the following publications:

SEO Today (www.seotoday.com)
The New York Post (www.nypost.com)
Site Pro News (www.sitepronews.com)
Lil Engine (www.lilengine.com)
ISEDB (www.isedb.com)
High Rankings (www.highrankings.com)
BusinessEvolved (www.businessevolved.com)
Search Engine Guild (www.searchguild.com)
Search Engine Journal (www.searchenginejournal.com)
Tech Blog (www.techblog.org)
Montreal Web Design (www.montrealwebdesign.org)
plus many more.

Additionally, Serge Thibodeau has successfully developed and deployed Global Business Listing, a powerful and flexible 'paid inclusion' search engine that will further increase any company's rankings and visibility in the major search engines.

On the Web, at: www.globalbusinesslisting.com

Bookmark the Rank for $ales website by simply clicking here.

Legal Notice
If you find this newsletter interesting and of value to you, you are encouraged to link to it, using a normal H REF text link. The Rank for $ales Weekly newsletter is Copyright © Serge Thibodeau, 2004. Any reproduction, full or partial is prohibited without my prior written consent. Address all enquiries for the proper and acceptable procedures regarding certain limited reprint permissions to sthibodeau@rankforsales.com

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