Fast and friendly tech support, along with the most reliable and dependable servers is what you get when you are hosted at Avantex. Visit Avantex today or, in the US & Canada, call us toll free on our 1-800 number. Read an independent review. Click here.

Note: Advertising space is available on the Rank for $ales newsletter. Currently, we have over 18,000 weekly subscribers. Enquiries: advertising@rankforsales.com

(Continued)     September 25, 2004 edition
In other news that happened on Tuesday, Rescue.com is suing Google over keyword advertising. Google already faces other lawsuits in France, Germany and the US. Google’s AdWords service allows advertisers to sponsor particular search terms so that, whenever that term is searched, the advertiser’s link will appear next to the search results.

Rescuecom accuses Google of allowing and advising rival computer service companies to use its trade marked term in their list of sponsored search terms, with the result, says Rescuecom, that Google users contact and use rival firms who they think are associated with the Syracuse-based franchise.

"It's a shame that Google has to exploit an explicitly trade marked name all for the sake of a few cents per click," said David Milman, CEO of Rescuecom. "In this way, those companies willing to pay for the most advertising search words can conceivably trample upon and utilise competitors for their own gain", he added.

<<< Previous       Next: Citysearch develops new search tools >>>

Pages: 1   2   3   4   5   6   7   8   9   10   11   12   13   14   15   16   17

Bookmark the Rank for $ales website by simply clicking here.

Legal Notice
If you find this newsletter interesting and of value to you, you are encouraged to link to it, using a normal H REF text link. The Rank for $ales Weekly newsletter is Copyright © Serge Thibodeau, 2004. Any reproduction, full or partial is prohibited without my prior written consent. Address all enquiries for the proper and acceptable procedures regarding certain limited reprint permissions to sthibodeau@rankforsales.com

You can link to the Rank for Sales web site as much as you like. Read our section on how your company can participate in our reciprocal link exchange program and increase your rankings in the major search engines.